Marketing Automation


Why Blogging Should Be Part of Your Marketing Plan

Marketing plans come in all shapes and sizes. The right marketing plan for your business depends on many different factors. But one thing all businesses have in common is that they can benefit a great deal from blogging. Blogging is a tactic used in content marketing. When you write a blog, you publish a steady stream of fresh content. This content draws traffic to your site and earns new readers, while also building a relationship with the readers you have. Blogging Is Simple but Effective Many small businesses don’t want to blog......

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10 Things That Your Online Customer Wish You Knew About Them

In the real world, you warmly greet any visitors that arrive at your business premises or speak to you on the phone asking about your products and services. You go out of your way to make them feel welcome. In fact, you will work quite hard to make sure that you get that sale and they leave feeling happy with their decision. On the internet it is very different. Visitors arrive at your site without you even knowing about it. Left to their own devices, they decide whether or not to make......

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The Top 20 Website Do’s and Website Don’ts Basic Rules That Every Online Business Needs To Know

A website is the most important marketing tool for your business. Fortunately it is much easier to establish a web presence than it used to be. A few years back, many smaller businesses were put off from setting up a website because it was too technical (and expensive), and once a website was created, they were at the mercy of their tech guy because he was the only one that could make changes or updates to the site. Things have changed. Creating websites are much more straightforward these days, and because of......

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Happy New Year from Mobile Marketing Watch!

As the final minutes of 2015 now rapidly tick away, we at Mobile Marketing Watch (MMW) want to wish YOU and ALL of our readers a happy, healthy, and prosperous new year.  2015 was an extraordinary period for our industry. The news that was made and the advancements at which we marveled will dramatically shape the even more remarkable year expected in 2016. This year, MMW and our growing family of sister-sites powered by mobileStormgained new ground. Once again, as was the case in 2014, in the last twelve months, MMW has enjoyed......

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Make Your Home Internet Look Like Your Home With OnHub

Chances are, somewhere in your home, there‘s a tangled mess of wires and blinking lights that make your Wi-Fi work. Your router likely isn’t the most sightly thing, and you probably hide it behind a curtain or under a bookcase—out of sight. Turns out, that’s a bit of a problem, since routers work better when they’re out in the open. So a few months ago, we released the first OnHub router from TP-LINK. It replaces the unruly cords, blinking lights, and bulky antennas of a typical router with subtle lighting and internal wiring,......

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How [and Why] to Build a Booming Facebook Group

Over the last 2 months, I’ve driven well over 6,000 organic Facebook visits to my site. It’s not coming from a Facebook Page; it’s coming from a Facebook Group. Several months ago I started my own Group, Digital Marketing Questions — this week we hit 3,000 active, engaged, spam-free members. In this post, I’m going to retrace my steps and tell you exactly how to build your own Facebook Group.  What are the benefits of building a Facebook Group? Before I tell you how to build one, I quickly need to talk about why you should build one. Facebook might not be “cool,” but......

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The Nitty Gritty from Marketers: Next Two Years Will See More Businesses Going Mobile

While about 66 percent of businesses are currently less than 20 percent mobile, that’s going to radically change in the next two years.  Recent surveys show that biz execs anticipate a big shift to mobile. “AdMedia Partners found that 63 percent of marketing executives said their business is currently less than 20 percent mobile, but just 24 percent of respondents expect that to be the case two years from now,” according to eMarketer. In fact, the number of respondents expecting their businesses to be more than 60 percent mobile in two years was......

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